Evian - Drink True

‘Drink True’ is evian’s new global platform. It celebrates authenticity, transparency and honesty, notions that perfectly reflect the uniquely sourced evian natural mineral water the way nature intended. The film depicts the water’s miraculous journey from cloud to source. It’s narrated by a teenage outdoor enthusiast who is almost as old as the water that has been naturally crafted by the glacial rocks.

Client: Evian Agency: W+K Amsterdam Creative Director: Thierry Albert, Joe Burrin, Alvaro Sotomayor Creatives: Cecilia Pignocchi, Andrew Duncan Director: Alex Hulsey Production: Somesuch

Services: Concept, Art direction

In this documentary style 90-second film, directed by Vincent Haycock, we see Dua Lipa walk on stage to complete a soundcheck. In her truest form she starts to sing a mesmerising a cappella version of her hit single ‘Levitating’, and we are shown the power of letting your true self shine as she showcases her innate talent.

Client: Evian Agency: W+K Amsterdam Creative Director: Thierry Albert, Joe Burrin Creatives: Cecilia Pignocchi, Andrew Duncan Director: Vincent Haycock
Production: Somesuch

Services: Concept, Art direction